Term ID: T0893

Compensatory Decision Rule

/compensatory-decision-rule/
Choosing an option because positive features outweigh negatives.
Example: Choosing an expensive phone for its superior camera despite cost.

Share This Psychology Term

Explore Your Personality with Science-Backed Tests

Discover insights about yourself with our comprehensive personality assessments. Each test is designed to help you understand different aspects of your psychological profile and personal traits.

View All Personality Tests →
Reference: Bettman et al. (1998)